Main Street Revival
Choosing the Right Vacant Storefront Activation: A Planner's Decision Framework
Cities can revitalize vacant storefronts by matching activation models to primary goals, such as beautification, market testing, or long-term tenancy. The article outlines three dominant approaches: art installations, temporary retail pop-ups, and business incubators, detailing their partners, funding, and success metrics.
Eleni Kassian·November 12, 2026
