Market Trends

10 articles

A diverse group of Gen Z entrepreneurs collaborating enthusiastically around a table, planning the success of a modern restaurant franchise.
Market Trends

Gen Z Embraces Franchising for Small Business Success in 2026

A new generation of entrepreneurs, Gen Z, is turning away from the romanticized image of the lone startup founder, instead flocking to established restaurant franchises for their first venture.

Simone Ito·June 13, 2026
A happy couple, Craig and Jaquita Kelley, proudly stand in front of their new food truck, Wafl Wafl, at the Flint Farmers' Market.
Market Trends

Couples Launching Businesses: The Academic Case for Shared Success

The aroma of scratch-made chicken and Belgian waffles filled the Flint Farmers' Market on May 30, 2026, as Craig and Jaquita Kelley officially opened Wafl Wafl, their joint venture into the food truck

Simone Ito·June 10, 2026
Stylized human heart with glowing GLP-1 molecules, representing reduced cardiac risk factors and improved cardiovascular outcomes in a medical research context.
Market Trends

GLP-1RAs Reduce Cardiac Risk Factors, Improve Outcomes

Nearly one in ten participants in a recent study discovered they had previously suffered a heart attack without ever knowing it.

Eleni Kassian·June 9, 2026
Diverse individuals with vibrant hair, glowing skin, and strong nails, representing the booming global market for hair, skin, and nail supplements.
Market Trends

Global Hair, Skin, Nail Supplements Market Poised for Billion-Dollar Boom

Last year, a single TikTok video featuring a celebrity's 'secret' hair supplement drove a 300% surge in sales for an obscure brand, illustrating social media's immense, often unscientific, power in th

Eleni Kassian·June 7, 2026
An AI robot contemplating its path between a busy stock exchange and a quiet research lab, symbolizing a startup's IPO decision.
Market Trends

AI Startup Delays IPO Amidst Unfavorable Market Conditions

Approximately 202 companies with a market capitalization over $50 million priced initial public offerings (IPOs) in the United States in 2025, an increase from 150 in 2024, according to Cleary Gottlie

Simone Ito·June 6, 2026
A modern brewery showcasing a variety of non-alcoholic beer bottles and cans, with people enjoying the drinks in a social setting.
Market Trends

Non-alcoholic beer market share at 2.5% in 2025

Non-alcoholic beer, once a fringe option, now commands a market projected to nearly double from USD 25.

Eleni Kassian·June 6, 2026
A gas station price sign showing a high national average price for gasoline, with a worried driver in the background.
Market Trends

Gas Prices Soar, National Average Nears $5 Amid Tensions

Californians are already paying $5.84 for a gallon of gas.

Eleni Kassian·June 1, 2026
Diverse Gen Z professionals collaborating with advanced AI interfaces to drive competitive advantage and better leadership in 2026.
Market Trends

Lead Better in 2026 by Embracing Transformative AI

By the end of 2025, one in ten managers is predicted to be from Gen Z, stepping into a leadership environment where AI is reshaping the very definition of competitive advantage, according to Forbes .

Simone Ito·May 28, 2026
Massive AI data centers with glowing servers dwarfed by a sprawling renewable energy farm, symbolizing the conflict between AI's power needs and clean energy.
Market Trends

Clean energy struggles to meet AI's future power demands

Capital expenditure by the five largest technology companies in AI data centers is anticipated to rise a further 75% this year, pushing total investment past $700 billion.

Simone Ito·May 21, 2026
A bustling Indonesian market scene with fresh fruits and a bottle of vegan vitamin C, representing market growth and consumer demand.
Market Trends

Indonesia's Vegan Vitamin C Market Poised for Growth Despite Challenges

Google searches for 'vegan vitamin C Indonesia' have skyrocketed by 150% in the last two years, revealing a hidden demand in a market served by only three major international brands.

Simone Ito·May 14, 2026