Shira Edelman

Senior Staff Writer, Profiles

Shira believes that every balance sheet has a human story behind it. She spent a decade as a features writer for 'Regional Living Magazine,' where she honed her craft for intimate, long-form profiles that capture the essence of a person's journey. Her series on multi-generational family businesses was a finalist for a National Magazine Award. At The Business Nearby, Shira focuses on the 'why' behind the 'what'—exploring the motivations, sacrifices, and triumphs of small business owners. She is known for her immersive reporting style, spending weeks or even months with her subjects to tell their stories with authenticity and depth.